Media Visit Guidelines
Visit London receives a significant amount of requests from travel journalists seeking support for their visit to London. To most effectively meet your editorial, film and photographic needs, we ask that you read the following guidelines and then complete the registration form.
Basic Guidelines
- Please allow at least 4 weeks notice of your request for assistance
- Media looking for assistance must fully complete and submit a Media Request Form.
- Journalists should be prepared to submit a letter of assignment on the publication’s letterhead from their editor indicating intent to publish their feature or article along with a recent copy of the publication they are writing for.
- Freelance writers need to provide two recently published travel related clips from an audited outlet, published within the last calendar year, for the request to be considered.
- While we welcome the opportunity to work with television and film productions, Visit London can not arrange necessary work visas or filming permits. Film crews must also have Public Liability Insurance to be able to film in many locations in London. Film permits and other filming guidelines can be obtained through Film London.
Assistance Visit London may provide
- Visit London media kit
- Interview opportunities
- Background information, calendar of events and statistics
- Standard itinerary suggestions
- Fact checking
- Contact information of public relations representatives for hotels and attractions
- Film and photos of London can be accessed free on our website
Travel and Transportation Support
- Visit London cannot provide Oyster cards or other public transport tickets
- Visit London does not cover taxis or rental cars or vans for media and/or film crews
- Visit London is unable to cover the cost of overseas travel
Accommodation
- Visit London does not pay for hotel accommodation
- Visit London can liaise with hotels to try to secure a media rate for visiting media depending on the media. Offers of complimentary accommodation are at the discretion of our partner hotels
Touring and Entertainment
- Upon request, Visit London may offer standard itinerary suggestions, or for journalists working in consultation with Visit London, we will provide a customised itinerary where appropriate
- Visit London can provide standard self-guided walking itineraries upon request
- We do not hire out guides or escorts for the length of a journalist and/or film crew’s visit
- We do not produce any type of attractions pass
- Visit London will provide contact information of public relations representatives for attractions and entertainment venues where applicable
