2012 Events Group extends reach as World attention turns to London
08 February 10
The Events 2012 Development Group, the industry body tasked with maximising the benefits of the London Olympic Games to the UK events industry, is extending its reach as the host city prepares to take centre stage from Vancouver as it in turn gets ready to host the 2010 Winter Olympic Games.
The stakeholder group, created by Visit London and VisitBritain with the support of LOCOG, is now working with a wider range of Olympic related organisations including the City Operations Group, IOC sponsors, NOC’s and official agents. David Sharpe, Managing Director of the London Eye, and Head of the Events 2012 Development group says; “This extended network is designed to ensure the UK events industry continues to be at the very heart of the games. In recent months, our emphasis has moved from information gathering and communication to the visitor experience and delivery as we head towards the 900 day milestone and as the focus moves from Vancouver to London.”
At the same time the group is seeing renewed support for its ground breaking Fair Pricing & Practice Charter, the first of its kind for a host city, which now has over 350 members including iconic venues such as the Natural History Museum and Twickenham Stadium and experience marketing agencies including George P Johnson and Imagination. Signatories to the charter undertake that their pricing for the period around the 2012 Olympic Games be both fair and reasonable and that they will not artificially inflate prices for goods or services. In turn, charter members are promoted to organisers seeking venues and suppliers via Visit London’s enquiry service and through Visit Britain’s network of overseas offices.
Visit London Director of Business Tourism, Tracy Halliwell comments; “With Vancouver just around the corner London is determined to highlight that it’s a city that is ready to welcome the world both pre and post Olympic Games. London is the first Olympic city to create a charter like this and for Visit London as the official Business Convention bureau it’s all about maintaining the business tourism we have and looking after that future business legacy for the city and country.”
Venues and suppliers can sign up to the Charter, by visiting
www.visitlondon.com/business/2012Charter
Notes to Editors
Visit London
Visit London is the official visitor organisation for the capital. Our aim is to promote London as the world’s most exciting city by marketing to domestic and overseas leisure and business visitors, as well as Londoners themselves. Visit London is a partnership organisation which also acts as a voice for London tourism industry.
VisitBritain
VisitBritain is Britain’s national tourism agency responsible for promoting Britain as a world class tourist destination and for developing England’s visitor economy. It has representatives in 36 countries around the world and, in the last three years, has expanded into China, throughout Eastern Europe and Southeast Asia, and increased its presence in India with representatives in Bangalore and Mumbai.
LOCOG
The London Organising Committee of the Olympic and Paralympic Games (LOCOG) is responsible for preparing and staging the 2012 Games. LOCOG is led by Sebastian Coe (Chair) and Paul Deighton (Chief Executive). It is based in Canary Wharf along with the Olympic Delivery Authority.
Contact
For further information please contact
For further information including images, quotes or requests for interview please contact;
Davies Tanner
Aimee Thompsett 00 44 (0)1892 617906
Robert Wright 00 44 (0)1892 617901
Visit London
Chloe Couchman 00 44 (0)20 7234 5727
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